The Power of Us

Social World | Social experiences in business – Susan Mernit, Maria Gallagher, Kaliya Hamlin, Elisa Camahort Page, John Todor, JB Holson, Dr. Isaac Prilleltensky

Sponsored by Fleishman-Hillard

Social networking, un-conferences, wikis and other web tools can not only strength communities but also build momentum for brands and causes. Their success, however, depends on more than just digital connections. How can companies make the connection between online networks and real-world outcomes?

Session Chair: Susan Mernit, Senior Director, Yahoo! Personals

Blogged by Barbara Iverson: post one, two, three and four.

Chad Capellman

Chad Capellman

Chad Capellman is the web producer for wemedia.com. He has served in this capacity for every We Media conference even while working for other employers that included Boston.com, Eons.com and O'Reilly Media. He has applied many of the CMS, social networking and extended reach lessons he learned from five years at the Media Center at the American Press Institute and elsewhere to client web sites. He can be found at capellman.com

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