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	<title>Comments on: My plan for the Seattle PI (Part I)</title>
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		<title>By: MISCmedia &#187; Blog Archive &#187; SAVING THE P-I, PART TWO (OF MANY)</title>
		<link>http://wemedia.com/2009/01/12/my-plan-for-the-seattle-pi-part-i/comment-page-1/#comment-9535</link>
		<dc:creator>MISCmedia &#187; Blog Archive &#187; SAVING THE P-I, PART TWO (OF MANY)</dc:creator>
		<pubDate>Thu, 10 Sep 2009 00:39:09 +0000</pubDate>
		<guid isPermaLink="false">http://wemedia.com/?p=2888#comment-9535</guid>
		<description>[...] we&#8217;ve mentioned briefly before, Brian Reich at WeMedia offers his own &#8220;Plan for the Seattle P-I&#8220; based, so far, on re-organizational generalities: &#8220;A renewed focus on issues that impact the [...]</description>
		<content:encoded><![CDATA[<p>[...] we&#8217;ve mentioned briefly before, Brian Reich at WeMedia offers his own &#8220;Plan for the Seattle P-I&#8220; based, so far, on re-organizational generalities: &#8220;A renewed focus on issues that impact the [...]</p>
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		<title>By: Calisha</title>
		<link>http://wemedia.com/2009/01/12/my-plan-for-the-seattle-pi-part-i/comment-page-1/#comment-5309</link>
		<dc:creator>Calisha</dc:creator>
		<pubDate>Wed, 14 Jan 2009 21:54:31 +0000</pubDate>
		<guid isPermaLink="false">http://wemedia.com/?p=2888#comment-5309</guid>
		<description>I was just having this conversation a couple of weeks ago with a friend. I think newspapers can survive the internet, they were able to adapt to a world with a television in every room and radios. The question is how. I think the future is definitely in localized and community reporting. CNN is even getting on board with its IReport arm. The Examiner also has a number of localized websites written by aspiring writers and bloggers who apply to cover a particular beat. I&#039;m not sure yet how to bring those things to print media, but I definitely think the answers lie with localized and community reporting. 

The Washington Post has an Express paper it puts out daily in addition to its larger paper. The Express is read by those of us who take public transportation mostly. It actually works well. Some of the stories are garbage and celebrity gossip, but I look forward to reading the blurbs from local blogs or stories about local news. I also look forward to seeing my &quot;paper man&quot; at the metro every day and reading shortened versions of the larger articles I will later look up on the web.</description>
		<content:encoded><![CDATA[<p>I was just having this conversation a couple of weeks ago with a friend. I think newspapers can survive the internet, they were able to adapt to a world with a television in every room and radios. The question is how. I think the future is definitely in localized and community reporting. CNN is even getting on board with its IReport arm. The Examiner also has a number of localized websites written by aspiring writers and bloggers who apply to cover a particular beat. I&#8217;m not sure yet how to bring those things to print media, but I definitely think the answers lie with localized and community reporting. </p>
<p>The Washington Post has an Express paper it puts out daily in addition to its larger paper. The Express is read by those of us who take public transportation mostly. It actually works well. Some of the stories are garbage and celebrity gossip, but I look forward to reading the blurbs from local blogs or stories about local news. I also look forward to seeing my &#8220;paper man&#8221; at the metro every day and reading shortened versions of the larger articles I will later look up on the web.</p>
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		<title>By: jeff mignon</title>
		<link>http://wemedia.com/2009/01/12/my-plan-for-the-seattle-pi-part-i/comment-page-1/#comment-5308</link>
		<dc:creator>jeff mignon</dc:creator>
		<pubDate>Wed, 14 Jan 2009 20:03:46 +0000</pubDate>
		<guid isPermaLink="false">http://wemedia.com/?p=2888#comment-5308</guid>
		<description>Reich, you&#039;re right about the content. I&#039;d like to ad : focus on your core audience (the 55+ for the print) and rethink you&#039;re strategy for the digital. The same content, but online, is not going to do the job. If I don&#039;t like Mozart on vinyl, I don&#039;t like him on CD or iTunes.

In term of advertising, in average newspapers reach 7% of the local businesses. There is room to improve. Talk to them. Try to know what they are trying to achieve. Develop products and services that help them to sell. 

Involve the community to be able to deliver hyper local news. I develop this idea on my blog: http://mediacafe.blogspot.com/2009/01/local-newsroom-1-70-to-80-of-french.html

70% to 80% of the content of a French local newspaper is written by amateurs journalists (they call them &quot;correspondents&quot;). Why can&#039;t we do the same in the US? If you read the comments, there are interesting figures like : 1 pro journalist for 4 to 10 amateurs, how amateurs are paid and how much, etc.</description>
		<content:encoded><![CDATA[<p>Reich, you&#8217;re right about the content. I&#8217;d like to ad : focus on your core audience (the 55+ for the print) and rethink you&#8217;re strategy for the digital. The same content, but online, is not going to do the job. If I don&#8217;t like Mozart on vinyl, I don&#8217;t like him on CD or iTunes.</p>
<p>In term of advertising, in average newspapers reach 7% of the local businesses. There is room to improve. Talk to them. Try to know what they are trying to achieve. Develop products and services that help them to sell. </p>
<p>Involve the community to be able to deliver hyper local news. I develop this idea on my blog: <a href="http://mediacafe.blogspot.com/2009/01/local-newsroom-1-70-to-80-of-french.html" rel="nofollow">http://mediacafe.blogspot.com/2009/01/local-newsroom-1-70-to-80-of-french.html</a></p>
<p>70% to 80% of the content of a French local newspaper is written by amateurs journalists (they call them &#8220;correspondents&#8221;). Why can&#8217;t we do the same in the US? If you read the comments, there are interesting figures like : 1 pro journalist for 4 to 10 amateurs, how amateurs are paid and how much, etc.</p>
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		<title>By: Beverly Macy</title>
		<link>http://wemedia.com/2009/01/12/my-plan-for-the-seattle-pi-part-i/comment-page-1/#comment-5299</link>
		<dc:creator>Beverly Macy</dc:creator>
		<pubDate>Mon, 12 Jan 2009 17:30:08 +0000</pubDate>
		<guid isPermaLink="false">http://wemedia.com/?p=2888#comment-5299</guid>
		<description>I love your idea.  I would like to contribute to your content.  Let me know how.  I teach Social Media at UCLA, I consult, write, speak.  

Beverly Macy
@beverlymacy</description>
		<content:encoded><![CDATA[<p>I love your idea.  I would like to contribute to your content.  Let me know how.  I teach Social Media at UCLA, I consult, write, speak.  </p>
<p>Beverly Macy<br />
@beverlymacy</p>
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