An isometric landscape, Web Trend Map 3 pins down nearly 300 of the most successful and influential websites plotted against the metaphor of the greater Tokyo area train map. Different train lines correspond to web trends such as innovation, news, social networks, and so on. Whimsy and inside jokes add intrigue and fun to the interface. The bottom layer includes a rating of brand experience analogous to experiences at various types of Japanese restaurants. Here’s a designer (Oliver Reichenstein) who knows how to create an original and creative experience, one that applies fundamental design principles of simplicity, clarity, character, feedback and interactivity.
