Social Networks and News Engagement Manager, The Associated Press
Participant: We Media Miami ’10
In her role as social networks and news engagement manager for The Associated Press, McCullough oversees the newsroom’s social media efforts, including the flagship accounts on Facebook and Twitter. She directs the work of AP’s journalists around the world in pursuing sources from social networks, as well as promoting AP and member content.
McCullough was recognized by the Associated Press Managing Editors Association with the 2008 John L. Dougherty Award. She has also been awarded two AP Beat of the Week Awards for her work with citizen journalists during the 2009 Hudson River plane splashdown and the 2007 Minnesota bridge collapse.
Prior to joining the AP, she worked for Newsday.com in Melville, N.Y., and The Post-Star in Glens Falls, N.Y.
Beth Laing is the project manager for iFOCOS, which organizes the We Media conferences, awards and community. Prior to working with We Media she worked in a variety of new media roles with Knight Ridder, Infonautics and Access Atlanta. She is currently on the board of the Atlanta Women’s Alliance (AWA), Community Advisory Board for Junior League Dekalb and a Leadership Dekalb 2010 class member.