Talking unconference at one that isn’t structured that way

An audience member noted that the online back channels are valuable. The big-screen has the Weme twitter posts, that is one kind of back-channel. Someone noted that back channels can become snarky and degenerate.

Someone else noted that the unconference needs direction that is subtle or at least different than we are often used to. The background for interaction is novel to some people, and seems to be popular. John Bell tells an anecdote about advertisers who said they go to awards events, not conferences.

Tomorrow will be an example of unconference and Kaliya claims “the agenda will be set by lunch.” So if you are here be sure to check it out.

John Todor from The Whetstone Edge says biz has moved from focus on the “selling process” to our new world where the customers are forcing a focus on the “buying process.” He talks about the B2B and B2C worlds and that the shift is taking place there. This is true in the hiring market today. Recruiters have the resumé, but they check out the value that the job applicant adds to his or her resume through online interactions and postings.