WeThink: Designers Can Save The World

Our new project, WeThink, is an effort to explore new ideas and promote solutions to the challenges that our society is facing.  It is based on the idea that we need to re-think the way we create, support, and sustain ventures as well as how we innovate.

Susan Szenasy, the Editor in Chief of Metropolis, the award-winning New York City-based magazine of architecture and design thinks designers can save the world.  She writes:

We need designers’ help desperately. They think differently from the rest of us. Unlike linear learners like me, they are more intuitive, they watch people, interact with place, space, and object.

And she should know, Susan and her team regularly ask designers to “solve real problems as only designers can — showing us what a better world would look and feel like.”  Susan has proven it can work.  The question remains, however — are the rest of us ready to embrace that opportunity.

What do you think?  Read the full article and let us know…

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