Innovating out of the creativity recession. Right Brain Rules and tools to create value and redefine success. How to innovate in tough times.

Produced by Dale Peskin, iFocos Exercise by Katherine von Jan, KVJ Company

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Rewiring the brain of a multimedia journalist
By David Dunkley Gyimah — Rewiring the brain and changing habits and attitudes to fit the postmodern journalist: the uber journalist, the multimedia journalists. UK Senior Lecturer in Digital Journalism and Phd student David Dunkley Gyimah reports from WeMedia Miami.

Right Brain Poised to Wield Greater Power than the Left
A debate grew in the Right Brain Rules to Innovate workshop about whether an entrepreneur can discover opportunities by using the right brain, too, or whether an entrepreneur is too set in old ways. Is Bill Gates old school? Does he use more of the left brain, whereas Steve Jobs may use more of the right? Peskin clarified – it’s not that the left-siders can’t think creatively, they just need to let the right side chip in.