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Public Media Like Minds Breakfast caucuses

Public media is poised to advance to 2.0, but the medium must change profoundly, said presenters at a 15-member caucus. “The future of public media is digital and participatory,” said moderator Jessica Clark of the American University Center for Social Media. Public media will not necessarily mean public-funded media, she said, so people with new […]

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Roundup of We Media coverage

Thanks to everyone who sent us their outside takes on We Media. This is the first batch we have amassed. If you have a post you’d like us to mention, email us at ping (at) wemedia (dot) com. Internet is Primary Source of News, Sez PollBy Jennifer Saba — This just in from our friends […]

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Reinventing Advertising: Tools, Youth, and Social Change

The first full day of WeMedia presented interesting challenges and opportunities regarding the state of new media, social change, and journalism. Conversations revolved around the future of traditional media, expanding the scope of social media companies to facilitate social change, how to more effectively run a business, how to reach target audiences, and more. As […]

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Reinventing Advertising One Dwarf at a Time

From John Wanamaker to cash4gold, Tuesday’s session on reinventing advertising focused on the many kinds of relationship customers have with advertising, especially the online variety. Like the seven dwarfs, each relationship has its own personality, and depending on the situation customers might find themselves adopting one or more of these personality types…. First, there’s indifferent dwarf. S/he […]

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Ushahidi y los momentos de crisis

Cuando escuché a Erick Hersman hablando sobre el Ushahidi pensé de inmediato en el terremoto de Pisco del año 2007 en Perú. Erick nos hablaba de una forma de conexión en momentos de crisis, que nos permitía saber qué estaba sucediendo en el lugar del incidente. “Puede tratarse de un desastre natural, un hecho de […]

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