The Power of Us

Social Media caucus

Hosted by Rebecca Watson and Susan Mernit

Thinking Paper (PDF)
A new set of tools. But who’s engaging?
Using social media for social change
By SUSAN MERNIT | Net-enabled social tools have enabled new models for grassroots activism and community building, and they have changed how we function in society — how we communicate globally and locally, how we form ties and how we organize and connect. What’s tricky about deploying social media today is not access to the technology, but the knowledge of how to deploy it across multiple platforms.

We Media: Social Media Caucus was fun/Here’s what we talked about
By Susan Mernit — So my 7:30 am session at WeMedia is over (yeah!) we had a good group, but of course the challenge is always to have a useful and interesting conversation that can keep the attention of both the very experienced people in the room and the newbies and the early intermediates who come for specific tips and help.

WeMedia 2009: Social media workshop liveblog
By Greg Linch — I’ve been at WeMedia 2009 at the University of Miami this week. Here’s is a liveblog of a session about social media, led by Susan Mernit (@susanmernit) and Rebecca Watson.

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  • http://www.divinecaroline.com Rebecca Watson

    "Accessibility: Marketing your content through social media"

    You’ve worked hard to develop high-quality content, but you probably don’t know how to drive traffic to it. In this session we will describe how you can package your content, partner with bloggers, leverage syndication and link exchanges, create tools for users to exposure your content, and build a loyal following within social communities. In addition, we'll present three case studies and answer any questions you may have.

    See you soon!