I am excited to announce the launch of a new project that we are calling WeThink. What is it? WeThink is a conversation about innovation and the future — an effort to explore new ideas and promote solutions to the challenges that our society is facing. What’s the big deal? If you follow our work […]
Richard Sambrook, director of BBC Global News since 2004, is saying goodbye to one of the world’s most influential jobs in journalism, and hello to, what should I say – the murky, spin-meisterly, lucrative? – world of public relations. Or should that be creative, innovative and transformational?
A few months after three, young software architects launched an obscure social networking and microblogging service, students at a rural Virginia university sent short messages to their friends from their PCs and cell phones as they hid from a gunman who opened fire in classrooms and a dorm. “Everything you thought you knew about media […]
Over on my Fast Company Experts blog, I offered some thoughts on the new Cone Nonprofit Power Brand 100 Study. Here is how my post begins: Cone Inc released their “Cone Nonprofit Power Brand 100” report yesterday – in which it valued (and ranked) the brands of some of America’s leading social, environmental and animal […]
The first full day of WeMedia presented interesting challenges and opportunities regarding the state of new media, social change, and journalism. Conversations revolved around the future of traditional media, expanding the scope of social media companies to facilitate social change, how to more effectively run a business, how to reach target audiences, and more. As […]
We’ve recorded another podcast! WeMedia is producing a regular podcast that features in-depth interviews with prominent media, technology, and social change figures, as well as distinguished experts on current affairs and news. Today marks our third installment. Our goal is to help the WeMedia community understand the roots of the changes taking place in our […]
The annual list of what the world searches for online has been released. No real surprises — Britney Spears and Barack Obama top the lists, which are littered with pop culture (WWE, Miley Cyrus, Lindsay Lohan) and political (Sarah Palin) references. The Olympics, the iPhone, and functional terms like credit score make a good showing […]
McDonald’s has decided to pick a fight with Starbucks. In addition to offering espresso drinks to their billions of customers served, the fast food chain has launched a massive online/offline/outdoor marketing effort to distinguish itself from the world’s most popular coffee chain. The concept is not original – Dunkin’ Donuts has been comparing itself to […]